The ASNAPP Model

Agribusiness in Sustainable Natural African Plant Products, is working to create sustainable economic development for rural sub-Saharan African communities through a holisitic approach which addresses every stage of natural product development from the seed to the store shelf. We rely on scientific research, quality control, and market strategies to identify promissing new markets as well as to strengthen existing ones. To achieve our goals, ASNAPP brings together representatives of the public and private sector with our partner community members to create a balanced and sustainable economic growth.

ASNAPP USA was recently created to expand the overall ASNAPP vision by focusing on the promotion and sales of partner community products in the US. The key to sustainable economic growth is creating lasting markets for the teas, medicinals, essential oils, and phytomedicinal products rural African communities are producing. ASNAPP USA has therefore initially focused on the introduction and sales of MPUNTU teas to the US maket.

   
© 2007 ASNAPP USA