Mission

The Partnership for Food Industy Development/ Natural Products (PFID/NP) mission is to support the creation of economically and environmentally sustainable growth through the development of the natural products and natural foods markets.

Approach

By establishing effective support systems and mechanisms that will facilitate market integration, promote trade linkages and improve technological expertise in the natural products sector, PFID/NP is set to develop sustainable African agribusinesses that will stimulate income, employment and development opportunities amongst rural communities. To accomplish these goals, we provides scientific research, technology transfer, capacity building, infrastructure development support, and market intelligence in targeted areas. Following a market-driven, commodity systems approach that minimizes risk to rural producers, PFID/NP and ASNAPP focus on crop clusters such as teas, spices, functional foods, as well as medicinal and aromatic plants, with organic production as key area for market development. A sub-focus is the commercialization of botanicals that are also applied as traditional medicine, used by more than 75% of Africa's population as part of primary health care. Special emphasis is thus put on the protection of diminishing plant species that were previously decimated by wild harvesting.

Strategic Objectives

• Increase the number of natural plant product producers/farmers
• Develop (new) products for domestic and international markets
• Increase the number of people employed in natural product sector
• Diversify the economy through new/improved natural plant products
• Increasing economic growth within the natural product sector
• Increase and diversify family/farmers/production income
• Increase the number of sustainable natural plant products producers / companies
• Increase the number of science-based natural plant products
• Increase the use of science-guided marketing of natural plant products
• Establish or improve natural plant products regulation systems

Women processing hibiscus in Ghana

Members of a growers collective processing hibiscus.